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Choose any company that you have admired as a consumer and discuss what you believe to be their competitive strategy using the features of the 5 generic strategies presented in your Thompson (2022) text.

Choose any company that you have admired as a consumer and discuss what you believe to be their competitive strategy using the features of the 5 generic strategies presented in your Thompson (2022) text.

Work #1:

Actual work where 2 students given their posts on this:

Choose any company that you have admired as a consumer and discuss what you believe to be their competitive strategy using the features of the 5 generic strategies presented in your Thompson (2022) text.

What one generic strategy is the company using and why? Provide support for your choice of generic strategy from an external scholarly/peer-reviewed source and from our week’s coursework (text).

Additionally, choose a rival company and describe what generic strategy they are using.

What other strategy might the company you selected use to improve their competitive sustainability? Explain why?

NOTE: Make sure you choose a company that has not been selected by one of your classmates.

Your initial response to the discussion question should be 250-300 words. You must have at least our course text and one non-course scholarly/peer-reviewed source in your initial posting.  Sources require in-text citations and must be incorporated into the body of the post in addition to a full APA citation at the end of the post.

Please respond to at least two peers on different days of the week from each other and from your initial post, in approximately 150-200 words.  Within your response posts, use one of the Value Drivers from Fig 5.3 in our text to note how your peer’s company creates a differentiation advantage.  Incorporate a minimum of our course text and at least one scholarly/peer-reviewed source with your initial response posting.

Please find the attachment.


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