Your Perfect Assignment is Just a Click Away

Starting at $8.00 per Page

100% Original, Plagiarism Free, Customized to Your instructions!


Business Strategy

Business Strategy


You are a business advisor that is specialised in strategic positioning. You have been approached by JD Sports that was nominated in the ‘Business of the year’ category by the City AM Awards 2019. The  company  has  been  distinguished  due  to  their  financial  performance  and  their  aggressive expansion strategy through an “inventive, nimble business that can still thrive in the sector” (City Am, 2019).  The company has hired you to produce a report that provides an outlook for the company’s

2020/2021Academic Year20212strategic direction for the next 5 years.

The company is particularly keen in keeping a health expansion strategy while maintaining it’s retail presence in the UK.This report should include the following sections:

Section 1: Macro Environmental Analysis(30%)

a)Analyse the strategic positioning of the organisation. This must include an assessment of the mission statement and the long-term goals of the organisation.

b)Critically analyse the current macro environment for JD Sports, and interpret information in order  to  produce  likely  scenarios that  present  opportunities  and  challenges  for  the  retail industry.

Section 2: Capability(30%)

c)Assess the internal capability of an organisation by using the McKinsey’s 7 S framework.

d)Critically evaluate the strategic capabilities of JD Sports, utilising a TOWS matrix.

Section 3: Competitive Analysis& Strategic Options(40%)

e)Apply the Porter’s Five Forces model and evaluate the competitive positioning for JD Sports.

f)Critically evaluate the  current  and  potential  strategic  positioning  for  JD  Sports  by  using Ansoff’s  matrix  and  Bowman’s  strategic  clock,  and  assess  the  company’s  expansion  effort domestically and internationally.

g)Present a  strategic  management  plan,  based  on  the  above analysis, that  produces  a  valid strategic direction, objectives and tactical actions for the next 5 years of the organisation in an international context.


•JD Sports Corporate Website:, Accessed on 04.02.2020

•McKinsey and Company (2019),Retail Insight, Available on the, Accessed  on 04.02.2020

•Deloitte (2020), Retail Trends 2020, Available on the, Accessed on 04.02.2020

The report should contain the following elements:

h)Brief executive summary. (excluded from the word count)

i)Glossary  of  terms  and  abbreviations:  A  glossary,  also  known  as  a  vocabulary,  is  an alphabetical  list  of  terms  in  a  particular  domain  of  knowledge  with  the  definitions  for  those terms. This ensures clarification and understanding of the terms used in the report. (excluded from the word count)

j)Introduction to the report and definition of strategy.

k)Section 1

l)Section 2

m)Section 3

n)Conclude your report with any key findings and recommendations

o)References in Harvard format and relevant appendices (both excluded from the word count)

"Place your order now for a similar assignment and have exceptional work written by our team of experts, guaranteeing you A results."

Order Solution Now

Our Service Charter

1. Professional & Expert Writers: Eminence Papers only hires the best. Our writers are specially selected and recruited, after which they undergo further training to perfect their skills for specialization purposes. Moreover, our writers are holders of masters and Ph.D. degrees. They have impressive academic records, besides being native English speakers.

2. Top Quality Papers: Our customers are always guaranteed of papers that exceed their expectations. All our writers have +5 years of experience. This implies that all papers are written by individuals who are experts in their fields. In addition, the quality team reviews all the papers before sending them to the customers.

3. Plagiarism-Free Papers: All papers provided by Eminence Papers are written from scratch. Appropriate referencing and citation of key information are followed. Plagiarism checkers are used by the Quality assurance team and our editors just to double-check that there are no instances of plagiarism.

4. Timely Delivery: Time wasted is equivalent to a failed dedication and commitment. Eminence Papers are known for the timely delivery of any pending customer orders. Customers are well informed of the progress of their papers to ensure they keep track of what the writer is providing before the final draft is sent for grading.

5. Affordable Prices: Our prices are fairly structured to fit in all groups. Any customer willing to place their assignments with us can do so at very affordable prices. In addition, our customers enjoy regular discounts and bonuses.

6. 24/7 Customer Support: At Eminence Papers, we have put in place a team of experts who answer all customer inquiries promptly. The best part is the ever-availability of the team. Customers can make inquiries anytime.